Bachelor of Business Administration

Bachelor of Business Administration (BBA)

The objective of imparting instructions for this programme is to groom the students and to provide comprehensive inputs and develop an all-round personality that would enable the students to take up the challenges of the professional environment and also become responsible citizens of the society.

Duration (in months) :- 36 Months (Online).

Eligibility :- Passed Standard XII (10+2) or equivalent examination from any recognized Board with a minimum of 50% marks or equivalent grade.

Medium of instruction :- English

Programme Pattern :- Semester

Course and Specialization :- As per Annexure A

Fees	Academic Fee p.a	Institute Deposit	Total
Indian Students	INR 50,000	-	INR 50,000
Fee Concession Rs 10,000 fee concession for one time payment of the full time programme fee.

Assessment :- All courses will have 30% internal component and 70% external component [University] examination.

Standard of Passing :- The assessment of students for each examination is done, based on relative performance. Maximum Grade Point (GP) is 10 corresponding to O (Outstanding). For all courses, a student is required to pass both internal and external examination separately with a minimum Grade Point of 4 corresponding to Grade P. Students securing less than 40% absolute marks in each head of passing will be declared FAIL. The University awards a degree to the student who has achieved a minimum CGPA of 4 out of maximum of 10 CGPA for the programme.

Award of Degree/Diploma/Certificate :- Bachelor of Business Administration will be awarded at the end of semester VI examination by taking into consideration the performance of all semester examinations after obtaining minimum 4.00 CGPA out of 10 CGPA.

Sample Degree Certificate :-

Annexure A :-

Course Title	Credit	Internal Marks	External Marks	Total Marks
Generic Core Courses
Basics of Management Information Systems	4	30	70	100
Business Accounting	4	30	70	100
Business Entrepreneurship	4	30	70	100
Organizational Behaviour	4	30	70	100
Principal of Microeconomics	4	30	70	100
Management Essentials	4	30	70	100
Business Mathematics	2	15	35	50
Total	26	195	455	650

Course Title	Credit	Internal Marks	External Marks	Total Marks
Generic Core Courses
Business Statistics	4	30	70	100
Environmental studies	4	30	70	100
Fundamentas of Marketing	4	30	70	100
Management Accounting	4	30	70	100
Macroeconomic Theory	4	30	70	100
Human Resource Management	4	30	70	100
Corporate Governance and Ethics	2	15	35	50
Total	26	195	455	650

Course Title	Specialization	Credit	Internal Marks	External Marks	Total Marks
Generic Core Courses
Business Laws		4	30	70	100
Research Methodology		4	30	70	100
Total		8	60	140	200
Specialization Core Courses (for General B.B.A. choose 0 courses, for Single Specialization choose 1 course from the chosen Specialization, for Double Specialization choose 1 course each from the chosen Specialization) Specialization Core Courses : Human Resource Management
Training and Development	Human Resource Management	3	25	50	75
Total		3	25	50	75
Specialization Core Courses : Marketing Management
Consumer Behaviour and Insights	Marketing Management	3	25	50	75
Total		3	25	50	75
Specialization Core Courses : International Business
Export Import Management	International Business	3	25	50	75
Total		3	25	50	75
Specialization Core Courses : Accounting and Finance
Financial Management	Accounting and Finance	3	25	50	75
Total		3	25	50	75
Specialization Core Courses : Environment Management
Business and Environmental Management	Environment Management	3	25	50	75
Total		3	25	50	75
Specialization Core Courses : Entrepreneurship
Creativity and Innovation	Entrepreneurship	3	25	50	75
Total		3	25	50	75
Open Elective Courses ( for General B.B.A. choose 6 courses, for Single Specialization choose 4 courses, for Double Specialization choose 0 courses )
Training and Development	Human Resources Management	3	25	50	75
Consumer Behaviour and Insights	Marketing Management	3	25	50	75
Export Import Management	International Business	3	25	50	75
Financial Management	Accounting and Finance	3	25	50	75
Business and Environmental Management	Environment Management	3	25	50	75
Creativity and Innovation	Entrepreneurship	3	25	50	75
Industrial Relations	Human Resource Management	3	25	50	75
Managerial Competencies and Career Development	Human Resource Management	3	25	50	75
Introduction to Digital Marketing	Marketing Management	3	25	50	75
Fundamentals of Services Marketing	Marketing Management	3	25	50	75
Banking Operations	International Business	3	25	50	75
Post Liberalization Indian Economy	International Business	3	25	50	75
Corporate Accounting	Accounting and Finance	3	25	50	75
Financial Services	Accounting and Finance	3	25	50	75
Gloval Environmental Challenges	Environment Management	3	25	50	75
Introduction to Sustainable Development	Environment Management	3	25	50	75
Social Entrepreneurship	Entrepreneurship	3	25	50	75
Technological Entrepreneurship	Entrepreneurship	3	25	50	75
Specialization Elective Courses ( for General B.B.A. choose 0 courses, For Single Specialization choose 1 course from the chosen Specialization, for Double Specialization choose 4 courses, 2 each from the chosen specialization) Specialization Elective : Human Resource Management
Industrial Relations	Human Resource Management	3	25	50	75
Managerial Competencies and Career Development	Human Resource Management	3	25	50	75
Specialization Elective : Marketing Management
Introduction to Digital Marketing	Marketing Management	3	25	50	75
Fundamental of Services Marketing	Marketing Management	3	25	50	75
Specialization Elective : International Business
Banking Operations	International Business	3	25	50	75
Post Liberalization Indian Economy	International Business	3	25	50	75
Specialization Elective : Accounting and Finance
Corporate Accounting	Accounting and Finance	3	25	50	75
Financial Services	Accounting and Finance	3	25	50	75
Specialization Elective : Environment Management
Global Environmental Challenges	Environement Management	3	25	50	75
Introduction to Sustainable Development	Environement Management	3	25	50	75
Specialization Elective : Entrepreneurship
Social Entrepreneurship	Entrepreneurship	3	25	50	75
Technological Entrepreneurship	Entrepreneurship	3	25	50	75

Course Title	Specialization	Credit	Internal Marks	External Marks	Total Marks
Generic Core Courses
Operations Research		4	30	70	100
Service Learning		4	100	0	100
Project I		4	100	0	100
Total		12	230	70	300
Specialization Core Courses ( for General BBA choose 0 Courses, for Single Specialization choose 1 Course from the chosen Specialization, for Double Specialization choose 1 course each from the chosen Specializations) Specialization Core Courses : Human Resource Management
Workforce Planning	Human Resource Management	3	25	50	75
Total		3	25	50	75
Specialization Core Courses : Marketing Management
Fundamentals of Brand Management	Marketing Management	3	25	50	75
Total		3	25	50	75
Specialization Core Courses : International Business
International Economics : Theory and Practice	International Business	3	25	50	75
Total		3	25	50	75
Specialization Core Courses : Accounting and Business
Company Law	Accounting and Finance	3	25	50	75
Total		3	25	50	75
Specialization Core Courses : Environment Management
Renewable Energy Sources	Environment Management	3	25	50	75
Total		3	25	50	75
Specialization Core Courses : Entrepreneurship
Business Modelling and Business Plan	Entrepreneurship	3	25	50	75
Total		3	25	50	75
Open Elective Courses (For General BBA choose any 2 courses, For Single Specialization choose any 1 course, For Double Specialization Select 0 courses)
Workforce Planning	Human Resources Management	3	25	50	75
Fundamentals of Brand Management	Marketing Management	3	25	50	75
International Economics : Theory and Practice	International Business	3	25	50	75
Company Law	Accounting and Finance	3	25	50	75
Renewable Energy Sources	Environment Management	3	25	50	75
Business Modelling and Business Plan	Entrepreneurship	3	25	50	75
Liberal Arts- Generic Elective Courses Group (Choose Any two) Liberal Arts(Choose Any two) (Liberal Arts group is mandatory for all)
Introduction to Photography		2	50	0	50
Introduction to Campaign Planning and Production		2	50	0	50
Introduction to Advertising Filmmaking		2	50	0	50
Fundamentals of Food Sciences		2	50	0	50
Applied Nutrition		2	50	0	50
Sociology and Anthropology of Gastronomy		2	50	0	50
Inter Institute Credit Courses - Choose any one group
IICT Design
Introduction to Advertising		2	50	0	50
Introduction to Socio Cultural Studies		2	50	0	50
German
Course Title	Specialiation	Credit	Internal Marks	External Marks	Total Marks
Basic German I		2	50	0	50
Basic German II		2	50	0	50
French
Basic French I		2	50	0	50
Basic French II		2	50	0	50
Spanish
Basic Spanish I		2	50	0	50
Basic Spanish II		2	50	0	50
Japanese
Basic Japanese I		2	50	0	50
Basic Japanese II		2	50	0	50

Course Title	Specialization	Credit	Internal Marks	External Marks	Total Marks
Generic Core Courses
Project II		4	100	0	100
Corporate Internship		4	100	0	100
Total		8	200	0	200
Specialization Core Courses ( for General BBA choose 0 Courses, for Single Specialization choose 1 Course from the chosen Specialization, for Double Specialization choose 1 course each from the chosen Specializations) Specialization Core Courses : Human Resource Management
Industrial Laws	Human Resource Management	3	25	50	75
Total		3	25	50	75
Specialization Core Courses : Marketing Management
Sales and Distribution Management	Marketing Management	3	25	50	75
Total		3	25	50	75
Specialization Core Courses : International Business
Dimension of International Business	International Business	3	25	50	75
Total		3	25	50	75
Specialization Core Courses : Accounting and Finance
Auditing	Accounting and Finance	3	25	50	75
Total		3	25	50	75
Specialization Core Courses : Environment Management
Environment Impact Assessment	Environment Management	3	25	50	75
Total		3	25	50	75
Specialization Core Courses : Entrepreneurship
Funding for Entrepreneurs	Entrepreneurship	3	25	50	75
Total		3	25	50	75
Open Elective Courses ( for General BBA choose 5 Courses, for Single Specialization choose 2 Courses, for Double Specialization choose 0 courses) Open Elective Courses
Industrial Laws	Human Resource Management	3	25	50	75
Sales and Distribution Management	Marketing Management	3	25	50	75
Dimensions of International Business	International Business	3	25	50	75
Auditing	Accounting and Finance	3	25	50	75
Environment Impact Assessment	Environment Management	3	25	50	75
Funding of Entrepreneurs	Entrepreneurship	3	25	50	75
Emotional Intelligence for Personal Growth	Human Resource Management	3	25	50	75
Fundamentals of HR Analysis	Human Resource Management	3	25	50	75
Fundamentals of Rural Marketing	Marketing Management	3	25	50	75
Fundamentals of B2B Marketing	Marketing Management	3	25	50	75
India's Foreign Trade	International Business	3	25	50	75
International Business Laws	International Business	3	25	50	75
Financial Analytics	Accounting and Finance	3	25	50	75
Mergers and Acquisitions	Accounting and Finance	3	25	50	75
Environmental Pollution	Environment Management	3	25	50	75
Spatial Monitoring Techniques in Natural Resource Management	Environment Management	3	25	50	75
MSME and Family Managed Business	Entrepreneurship	3	25	50	75
Group Entrepreneurship and Self-Help Groups	Entrepreneurship	3	25	50	75
Specialization Elective Courses ( for General BBA choose 0 Courses, for Single Specialization choose 2 Courses from the chosen Specialization, for Double Specialization choose 3 courses -1 course each from the chosen Specializations and one more from either of the chosen Specializations) Specialization Elective : Human Resource Management
Emotional Intelligence for Persona Growth	Human Resource Management	3	25	50	75
Fundamentals of HR Analytics	Human Resource Management	3	25	50	75
Specialization Elective : Marketing Management
Fundamentals of Rural Marketing	Marketing Management	3	25	50	75
Fundamentals B2B Marketing	Marketing Management	3	25	50	75
Specialization Elective : International Business
India's Foreign Trade	Interational Business	3	25	50	75
International Business Laws	Internationa Business	3	25	50	75
Specialization Elective : Accounting and Finance
Financial Analytics	Accounting and Finance	3	25	50	75
Mergers and Acquisitions	Accounting and Finance	3	25	50	75
Specialization Elective : Environment Management
Environmental Pollution	Environment Management	3	25	50	75
Spatial Monitoring Techniques in Natural Resource Management	Environment Management	3	25	50	75
Entrepreneurship
MSME and Family Managed Business	Entrepreneurship	3	25	50	75
Group Entrepreneurship and Self-Help Groups	Entrepreneurship	3	25	50	75

Course Title	Specialization	Credit	Internal Marks	External Marks	Total Marks
Generic Core Courses
Fundamentals of Quality Management		4	30	70	100
Global Business Environment		4	30	70	100
Total		8	60	140	200
Specialization Core Courses ( for General BBA choose 0 Courses, for Single Specialization choose 1 Course from the chosen Specialization, for Double Specialization choose 2 courses- one each from the chosen Specializations) Specialization Core Courses : Human Resource Management
Performance Management System	Human Resource Management	3	25	50	75
Total		3	25	50	75
Specialization Core Courses : Marketing Management
Elementary Retail Marketing	Marketing Management	3	25	50	75
Total		3	25	50	75
Specialization Core Courses : International Business
International Relations and Strategy	International Business	3	25	50	75
Total		3	25	50	75
Specialization Core Courses : Accounting and Finance
Financial Reporting and Strategy	Accounting and Finance	3	25	50	75
Total		3	25	50	75
Specialization Core Courses : Environment Management
Environmental Risk Management	Environment Management	3	25	50	75
Total		3	25	50	75
Specialization Core Courses : Entrepreneurship
Building Lean Startup	Entrepreneurship	3	25	50	75
Total		3	25	50	75
Open Elective Courses (For General BBA choose 5 courses, for single specialisation choose 2 courses, and for double specialisation choose 0 course)
Performance Management System	Human Resource Management	3	25	50	75
Elementary Retail Marketing	Marketing Management	3	25	50	75
Internationa Relations and Strategy	International Business	3	25	50	75
Financial Reporting and Standards	Accounting and Finance	3	25	50	75
Environmental Risk Management	Environment Management	3	25	50	75
Building Lean Startup	Entrepreneurship	3	25	50	75
Compensation Management	Human Resource Management	3	25	50	75
HRD Instruments and Mechanisms	Human Resource Management	3	25	50	75
Fundamentals of Marketing Research	Marketing Management	3	25	50	75
Advertising and Public Relations	Marketing Management	3	25	50	75
Public Finance : Theory and Practice	International Business	3	25	50	75
Basics of International Marketing	International Business	3	25	50	75
Working Capital Management	Accounting and Finance	3	25	50	75
Direct Taxation	Accounting and Finance	3	25	50	75
Climate Change and Business	Environment Management	3	25	50	75
Wildlife Conversation and Management	Environment Management	3	25	50	75
Risk Management in Entrepreneurship	Entrepreneurship	3	25	50	75
Corporate Entrepreneurship	Entrepreneurship	3	25	50	75
Specialization Elective Courses ( for General BBA choose 0 Courses, for Single Specialization choose 2 Courses from the chosen Specialization, for Double Specialization choose 3 courses - one each from the chosen Specializations and one more from either of the chosen Specialisations) Specialization Elective : Human Resource Management
Compensation Management	Human Resource Management	3	25	50	75
HRD Instruments and Mechanisms	Human Resource Management	3	25	50	75
Specialization Elective : Marketing Management
Fundamentals of Marketing Research	Marketing Management	3	25	50	75
Advertising and Public Reations	Marketing Management	3	25	50	75
Specialization Elective : Internationa Business
Public Finance : Theory & Practice	International Business	3	25	50	75
Basics of International Marketing	International Business	3	25	50	75
Specialization Elective : Accounting and Finance
Working Capital Management	Accounting and Finance	3	25	50	75
Direct Taxation	Accounting and Finance	3	25	50	75
Specialization Elective : Environment Management
Climate Change and Business	Environment Management	3	25	50	75
Wildlife Conservation and Management	Environment Management	3	25	50	75
Specialization Elective : Entrepreneurship
Risk Management in Entrepreneurship	Entrepreneurship	3	25	50	75
Corporate Entrepreneurship	Entrepreneurship	3	25	50	75

Semester	Internal Credits	External Credits	Total Credits	Total Marks
Semester 1	0	26	26	650
Semester 2	0	26	26	650
Semester 3	0	26	26	650
Semester 4	12	14	26	650
Semester 5	8	15	23	575
Semester 6	0	23	23	575
Total	20	130	150	3750

Programme Highlights

Symbiosis online Degree Programme equally credible as offline

100% Online Programmes- No campus visit required

Online assessments as per UGC Guidelines

24*7 Access to Learning Management System

Curriculum developed by experts from top 10 Symbiosis Institutes in India

Access to recorded sessions- learn at your own pace

Live Teacher - student lectures & interactions

Peer-to-peer doubt sharing & solving sessions

Program Outcomes (PO)

On successful completion of BBA program, graduates will be able to:

Management Knowledge: Possess and apply the knowledge to identify, formulate and solve business and managerial problems within the global business context.
Critical Thinking: Use research based knowledge and research methods to apply, build and analyze problems.
Individual and team work: Develop capability to function effectively as an individual and as a member/ leader of a team.
Communication: Demonstrate written and oral skills appropriate for business communication and to communicate effectively with stakeholders and society at large.
Environment and Sustainability: Understand the issues of environmental context and sustainable development.
Ethics: Recognize and commit to following professional & organizational code of conduct in the larger interest of society and humanity.
Social citizen: Demonstrate sensitivity towards the community and willingness to participate and contribute towards national/international development.
Lifelong learning: Acquire the ability to engage in lifelong learning in the era of rapid technological advances through professional development, practical training and specialized certificates.
 Multidisciplinary- Expand the breadth of knowledge by appreciating perspectives from different disciplines.
Entrepreneurship: Build the entrepreneurship abilities.